Our portfolio covers the full range of litter substrates and textures, from clumping and non-clumping clay to eco-friendly alternative litters, including pine, wheat and paper, and even crystals. We work with clients to design the right offering, down to signature scents and additives such as baking soda and probiotics. Our innovative recycled paper products are supported by community recycling programs.
- Proven superior product performance
- Extensive QA support and consistency
- Range of manufacturing options, including a range of packaging
- Brand building expertise from concept to shelf
- Trust and reliability through high service standards
Recycled Paper Pellet & Crumble
Wheat & Corn
Clay Clumping Baking Soda
Clay Clumping Activated Charcoal
sWheat Scoop is the original alternative clumping cat litter in the category. Our proprietary wheat blend harnesses the raw power of renewable wheat to clump quickly and neutralize odor completely.
- High quality, natural ingredients ensure the best possible experience for you, your cat and your home.
- Commitment to the environment is at the forefront of our brand
- Line of products addresses range of consumer needs
- Innovative platform allows for product extensions
Fresh News® Recycled Paper Cat litter is a fast absorbing litter with great odor control and is good for the environment. Made from post-consumer recycled paper, Fresh News has fast absorbing pellets with baking soda to help neutralize odors. The softer pellet retains its form when wet which reduces tracking.
- 3X more absorbent than traditional clay litter
- Over 99% dust free
- 100% non-allergenic
- Made using 100% post-consumer paper from recycling centers
- Unique recycling program called PaperGator® where non-profit organizations are paid to collect recycled paper. papergatorrecycling.com
Easy Clean cat litter comes in many varieties to address all of your cat needs. Our all-natural litter is made from the finest quality ingredients to provide excellent odor control. Its maximum clumping action makes clean up easy.
- Superior Odor Control
- Low Dust
- Maximum clumping action